WHEN DUST ATTACKS
Carpets are expensive, $500 a room and $2000 and up for most homes. Soil depreciates that value. Soil is three parts: dirt, sand and dust. Dirt discolors carpets, sand wears carpets and dust aggravates peoples allergies. The E.P.A. facts below contrast the volume of dust particles in Tucson homes per 10 feet of cubic air:
TUCSON HOMES: 200 million dust particles
NEW YORK CITY STREETS: 1 million dust particles
SEASIDE TOWN: 100 dust particles
Do you know that the air quality from dust particles in New York City streets is 200 times better than the dust particles in Tucson homes? New York has smog, Tucson has dust. Dust enters your home through the air conditioning and wind currents blow dust everywhere, especially on your carpets and furniture.
SOIL BUILDS UP IN 3 STAGES
Stage 1 is topsoil, remedied with routine cleaning.
Stage 2, soil is allowed to buildup on top of the carpets, footsteps apply pressure pushing the soil down into the padding. As a result, when the carpet is cleaned, the same soil wicks back in the drying process or weeks after.
Stage 3 is wear. Soil buildup scratches fiber and dyes, color-loss looks like wear.
ESTABLISH A CLEANING ROUTINE
Do it yourself with a rental machine or hire a professional carpet cleaner but here’s the scoop. Rental machines clean with only 10 pounds of water pressure. Professional equipment cleans with 800 pounds of water pressure, 80 times more powerful.
Soil buildup ages carpets.
Prevent soil buildup by cleaning regularly and your carpets will last.